Hello Media Leaders,

Thank you to the 1,156+ professionals that registered for our July multi-city networking event series. Together we networked in 6 cities, 4 time zones, 2 countries and thousands of real-life (and digital) connections.

Please see some of our favorite tweets below, along with a list of everyone registered for the event.

Apply here to host an event in your city in October 2011

Join our mailing list to stay updated on future events in your city.

This is an amazing event!!! #MLRaleigh Meeting interesting, creative people. Thanks @MediaLeaders

July 12, 2011 4:38 pm via Twitter for iPhoneReplyRetweetFavorite

@kriselie

Kriselie

Great people. Great discussions. Great place. @SpyRaleigh. @MediaLeaders. #MLRaleigh (@ Spy Raleigh w/ @bmcd67) [pic]: http://4sq.com/qJcjuM

July 12, 2011 4:44 pm via foursquareReplyRetweetFavorite

@IanGertler

Ian Gertler

Going to @medialeaders at @spyraleigh tonight was totally worth it to see @jfmecca @1918 and THAT Eddie! cc: @brandonpierce #mlraleigh

July 12, 2011 6:07 pm via HootSuiteReplyRetweetFavorite

@dhatfield

danielle hatfield

Having a great time at @medialeaders networking event with @BarbaraBraghin

July 12, 2011 7:26 pm via Twitter for iPhoneReplyRetweetFavorite

@SimonaClapan

Simona Clapan

Having a great time with fellow techies @MediaLeaders event! http://twitpic.com/5pcsef @ttcrebekah

July 12, 2011 8:00 pm via TweetDeckReplyRetweetFavorite

@jimbo2go

James Iliff

Really enjoyed the @MediaLeaders event in Santa Monica tonight! Met some great people

July 12, 2011 8:14 pm via Twitter for iPhoneReplyRetweetFavorite

@AILEENwithitt

Aileen Xu

had a blast meeting everyone at the @MediaLeaders event tonight @ xino :) thx @joshochs

July 12, 2011 10:14 pm via webReplyRetweetFavorite

@binxie

Bianca Chan

@MediaLeaders As usual, made a great series of new contacts and hopefully a couple of them will bite for some #HTML5 sites and apps.

July 12, 2011 11:03 pm via Twitter for AndroidReplyRetweetFavorite

@datatv

Adam Bell

London was great – lots of entrepreneurs! RT @MediaLeaders: How did everyone like tonight’s networking event? #MediaLeaders #london

July 13, 2011 12:24 am via TweetDeckReplyRetweetFavorite

@Hampstead17

Nora Rothrock

@MediaLeaders The event in London was very good.. well done Sue for putting on a great event.

July 13, 2011 1:39 am via webReplyRetweetFavorite

@SWrighty777

Simon Wright

Last nights @MediaLeaders event in Santa Monica, CA was a HIT! So many great professionals attended! Im Making things happen! Are you? #LA

July 13, 2011 6:03 am via webReplyRetweetFavorite

@GiovanniFerro

GiovanniFerro

*Raising hand* Good times, great contacts! RT @MediaLeaders: Who attended one of our #MediaLeaders networking events last night? Which one?

July 13, 2011 3:24 pm via EchofonReplyRetweetFavorite

@BreeintheCity

Queen Bree

@MediaLeaders and @JoshOchs, thank you for the awesome networking event last night #Xino. Great people!

July 13, 2011 4:15 pm via webReplyRetweetFavorite

@BarbaraBraghin

Barbara Braghin

@LocalizeAustin is what great to meet you yesterday! Thanks for your hard work putting the event together, it was awesome! #mlatx

July 14, 2011 7:04 am via HootSuiteReplyRetweetFavorite

@monazu

Rishi Patel

Great Media Leaders event last night! #mlatx – Was like a reunion for all of us @Hi5Mobile! Oh What a Night!

July 14, 2011 4:34 am via webReplyRetweetFavorite

@SierraMcMillan

Sierra McMillan

Congratulations to our winners of the @PopChipsLA giveaway:

Congrats @IanGertler & @JeffTippett for winning 6 mo’s of @PopChipsLA! DM us ur email addys so we can award prizes!

July 15, 2011 2:37 pm via HootSuiteReplyRetweetFavorite

@MediaLeaders

Media Leaders

Here’s what they tweeted after the event

Attended awesome @MediaLeaders event at @SpyRaleigh. Won 6 months of @PopchipsLA. Just arrived. #ChipperWednesday http://instagr.am/p/IpVXV/

July 27, 2011 7:40 am via InstagramReplyRetweetFavorite

@IanGertler

Ian Gertler

My 6-month supply of @popchips just arrived. Thanks @medialeaders for the prize! http://instagr.am/p/IpFGW/

July 27, 2011 6:20 am via InstagramReplyRetweetFavorite

@JeffTippett

Jeff Tippett

Here’s a list of all attendees at our July 2011 International Networking Events:

(Register here for an event in your city, or join our mailing list)

Hey there Media Leaders,

It’s been almost 6 months since our last networking event. We’re excited to get back to our roots and meetup with 100 of our closest friends in marketing, advertising and tech as we all make new connections and discuss the state of the industry. There will be cocktails, socializing and mingling with key influencers.

Register here | Our Invite Committee | Our Partners | The Venue | See Who’s Attending | What To Expect (video) | What People Are Saying

Watch this video to learn more:

This event uses these twitter hashtags:
#MediaLeaders #Austin #mlatx

EVENT DETAILS:
Where: Four Seasons Hotel Austin
98 San Jacinto Boulevard, Austin, TX 78701
When: Wednesday, July 13th @ 5:00-8:00PM
5-6 p.m. Happy Hour in TRIO downstairs- validated parking with purchase.
6-7 p.m. Speaker panel with cash bar
7-8 p.m. Extended Happy Hour and networking
Specials: 50% off select drinks and free appetizers for Happy Hour patrons
Name Badges: We’re going to get down, Austin-style, and do a little recycling. If you have a badge, name-tag, foam finger or tattoo from a previous event with your name on it, please bring it! If you don’t have one, make one. In fact, our only rule is… don’t show up without a name badge. If we have to break out a sharpie, you’re buying a round of drinks. We think this is a great way to kick off some conversation and save a little paper.
Parking: Complimentary parking with happy hour purchase in TRIO and half-price parking ($7) for attendees arriving after 6 p.m.
Who: See who’s attending

See Who’s Attending (And Then )

SPECIAL THANKS TO OUR AUSTIN COMMITTEE MEMBERS:

Elijah May (@ElijahMay) Follow @ElijahMayRebecca Otis (@Rbcammendations) Follow @Rbcammendations Claire England (@ClaireEngland) Follow @ClaireEngland

Greg Ackerman (@g_ack) Follow @g_ack

See what people are saying:

@nburgwin said: “when the GM of The @GranvilleRoom said, ‘you’re reaching capacity’ – we knew it was a success!”

@Fairlite said: “loving the #medialeaders event!! thanks #vancouver for the amazing turnout!”

@dennispang said: “Skipping accounting class for the #MediaLeaders #Vancouver event. It could easily be the best choice I’ve made this week”

@amymwallace said: “Good turnout for #MediaLeaders #Raleigh! I am loving the rasp. wheat beer (@ Isaac Hunters w/ 4 others)”

Our Partners

Special thanks to over 1,000 attendees that took part in the September 15th, 2010 international networking event.  We gathered SEVEN cities in THREE countries and TWO languages as they mingled to talk about new ways the industry is changing.

Spanish Tweets :)
@MauBarba: 127 asistentes en el #medialeaders de ayer en Barcelona y buen proceso de desvirtualización de muchos de vosotros..hasta otra!

II. Things we had to overcome – similar to corporations
a. You have to have three entities on board
i. Someone who understands “social media currency”
ii. Someone to technically put it together (incorporate FB on pages, for example)
iii. Support from management
b. Fear
i. Transcends age
ii. Lack of control of the message
iii. Scared of how they represent the company
c. Solution
i. Education – Train people on Twitter, how to use it and what the online community is like
ii. Communication about how to deal with feedback and questions

III. You have things up and running – how do you incorporate user generated content?
a. Just b/c you build it, doesn’t mean they will come
i. Sweet Leaf success
ii. Our first call out had no returns (we had no social media currency)
iii. Doesn’t mean you should stop
b. Examples of it working
i. Severe weather (it takes collaboration)
ii. ATXPlaneCrash – Have someone monitoring feeds
1. Why Flickr? – It increases your SEO when you put a link to the article in the captions
2. The power of Twitter search
3. Facebook search now allows you to mine updates for links and media, just like Twitter

IV. Where do we build from here?
a. Keep the site open – the key is having an editor
i. iReport on CNN
ii. CurrentTV

V. Bloggers have put themselves in positions as editors
a. While we have the responsibility to reach people where they are, bloggers need to connect with media people
b. The press release is not dead
c. SOCIAL MEDIA ENCHASES YOUR ABILITY TO CONNECT WITH TRADITIONAL MEDIA
d. Best way to connect is still through the 5 Ws (who, what, where, when, why) – edit yourself
e. These collaborations are already taking shape
i. Example: ATX Fashion Week
ii. Now Austin = DO 512 + NBC

VI. In conclusion:
a. The new world is all about collaboration: Traditional media will survive by not only adopting, but collaboration with new media
b. Social media currency is about creating and sharing usable content (provide value)
c. And remember – we’re all having fun and figuring it out as we grow… and we’re tweeting the whole way through

SAVE THIS LIVE BROADCAST TO YOUR CALENDAR:

Wednesday, September 15th – FREE DRINKS provided by @TitosVodka! Drink mixers provided by @WaialuaSoda.

Join Media Leaders from Barcelona, Boston, Chicago, Los Angeles, San Francisco and Vancouver in an international networking event. Noon Central Time, San Francisco will broadcast live via Ustream with a Special Guest. At 7pm we go live from Austin.

Come join fellow Austin Media Leaders at Cowork Austin to discuss the juxtaposition of traditional and new media. We have three great panelists lined up:

• @robquig, Social Media Editor for the Austin-American Statesmen

• @julieniehoff, Development Director at Constant Contact
  

• @webanna, Senior Web Producer at News 8 Austin

Live-streamed by @coremediaent to the entire Media Leaders worldwide network and hosted by Leadership Committee member @olgaLG, this one should be a blast.

Hope to see you there – @elijahmay

PS – Please hit up any member of the Leadership Committee (below) for discounted admission. We’re an interactive community – it’s not your money we want, it’s your participation. In fact, here’s a $5 discount just for reading this far. Enter “iread” at checkout.

Follow hashtag #MediaLeaders on September 15th to see what Media Leaders around the world are doing. Add hashtag #Austin to let others know what we’re up to here.

Bring your business cards to take part in a cutting edge junction of leaders in marketing, advertising, PR, and technology while discussing current events and new innovations. We are a group of influencers that come together to exchange ideas and thrive on meeting new people while making lasting connections.

Official RSVP Here

SEE WHO’S ATTENDING (RSVP Here)

• Greg Ackerman
  Job Title: New Media Director
  Company: Build Texas Media
  I work in: Ad Agency/Media Manager
  Your twitter username (Example: “@MediaLeaders”)

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• Hoover Alexander
  Job Title: Owner
  Company: Hoover’s Cooking
  I work in: I’m Unique
  Your twitter username (Example: “@MediaLeaders“): @hooversez

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• Scott Allen
  Job Title: CEO
  Company: NFN8 Media
  I work in: I’m Unique
  Your twitter username (Example: “@MediaLeaders“): @ScottAllen

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• Sarah Andrews
  Job Title: Communications Manager
  Company: Meals on Wheels and More
  I work in: Public Relations
  Your twitter username (Example: “@MediaLeaders“): @atxsarah

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• Mike Armitage
  Job Title: Media Manager
  Company: MOSAK Advertisng & Insights
  I work in: Ad Agency/Media Manager
  Your twitter username (Example: “@MediaLeaders“): marmitage

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• Jeremy Arntz
  Job Title: Senior Web Applications Developer
  Company: FG Squared
  I work in: Tech/IT
  Your twitter username (Example: “@MediaLeaders“): @jeremya

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• Skip Avis
  Job Title: Owner
  Company: Skip Around Town
  I work in: New Media/Production
  Your twitter username (Example: “@MediaLeaders“): SkipAroundTown

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• Scott Bagan
  Job Title: community coordinator
  Company: Austin Film Festival
  I work in: Recruiting/HR
  Your twitter username (Example: “@MediaLeaders“): howardbagan

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• Gary Bahl
  Job Title: New Media Advisor
  Company: Self employed
  I work in: I’m Unique
  Your twitter username (Example: “@MediaLeaders“): @gauchotx

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• Marcus Barber
  Job Title: Realtor
  Company: Exit IH-10 Realty
  I work in: I’m Unique
  Your twitter username (Example: “@MediaLeaders“): @RealtyScholar

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• Joi Barnes
  Job Title: Owner
  Company: TCM
  I work in: I’m Unique

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• Meredith Beal
  Job Title: CEO
  Company: Lasting Value Broadcasting
  I work in: I’m Unique

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• Aaron Bollinger
  Job Title: Director, BD
  Company: KickApps, Inc
  I work in: Tech/IT
  Your twitter username (Example: “@MediaLeaders“): @communityguru

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• Stacie Brunner
  Job Title: Social Media/Marketing
  Company: St. Bernard Sports
  I work in: I’m Unique
  Your twitter username (Example: “@MediaLeaders“): @rawrstacie

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• Chris Carter
  Job Title: Dir. of Business Development
  Company: Envision Creative Group
  I work in: Ad Agency/Media Manager
  Your twitter username (Example: “@MediaLeaders“): @cartertx, @envisiocreativ, @envisionchris

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• Scott Chambers
  Job Title: principal
  Company: ADG
  I work in: New Media/Production

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• Alison Chumley
  Job Title: Account Manager
  Company: Caravan Interactive
  I work in: I’m Unique

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• Angela Chumley
  Job Title: Producer
  Company: Caravan Interactive
  I work in: New Media/Production
  Your twitter username (Example: “@MediaLeaders“): @caravanint

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• Stephen Chumley
  Job Title: Founder
  Company: 7 Days A Geek
  I work in: Tech/IT

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• Andrew Collins
  Job Title: Sales Engineer
  Company: Lightspeed Systems
  I work in: Tech/IT
  Your twitter username (Example: “@MediaLeaders“): cyberjunkie21

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• Gabriel Cornyn
  Job Title: free agent
  Company: looking for a job
  I work in: Tech/IT
  Your twitter username (Example: “@MediaLeaders“): @AtlasRising

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• chrisitne cox
  Job Title: Writer/PR Consultant
  Company: ChrisCoxCommunications
  I work in: Public Relations
  Your twitter username (Example: “@MediaLeaders“): @crcpr21

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• Jason Crouch
  Job Title: Broker/Owner
  Company: Austin Texas Homes, LLC
  I work in: I’m Unique
  Your twitter username (Example: “@MediaLeaders“): @jasoncrouch

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• Pam Crouch
  Job Title: Technical Editor
  Company: Self
  I work in: I’m Unique
  Your twitter username (Example: “@MediaLeaders“): @pammalamma

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• Jennifer Cunningham
  Job Title: artist/owner/freelance writer
  Company: Jennifer <3s Arts
  I work in: Online Sales
  Your twitter username (Example: “@MediaLeaders“): @jenkcunningham

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• Oscar Davila
  Job Title: recruiter
  Company: Communities In Schools of Central Texas
  I work in: Recruiting/HR
  Your twitter username (Example: “@MediaLeaders“): @ciscentraltx

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• Shan Davis
  Job Title: International Mktg Consultant
  Company: self
  I work in: Public Relations

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• Aaron De Lucia
  Job Title: Managing Director
  Company: Porter Novelli
  I work in: Public Relations
  Your twitter username (Example: “@MediaLeaders“): @aarond22

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• jenaro diaz
  Job Title: freelance flash developer / designer
  Company: djnr interactive
  I work in: I’m Unique
  Your twitter username (Example: “@MediaLeaders“): djnr

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• Mike Dominguez
  Job Title: Consultant
  Company: Various Clients
  I work in: I’m Unique
  Your twitter username (Example: “@MediaLeaders“): @MikeDatx

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• Courtney Donnell
  Job Title: Owner
  Company: canDid Custom Photo
  I work in: I’m Unique
  Your twitter username (Example: “@MediaLeaders“): @candidcourtney

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• Claire England
  Job Title: Senior Manager
  Company: KBJOnline
  I work in: I’m Unique
  Your twitter username (Example: “@MediaLeaders“): @ClaireEngland

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• Jim England
  Job Title: Cofounder
  Company: Keepstream
  I work in: Tech/IT
  Your twitter username (Example: “@MediaLeaders“): @jimengland

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• D’Ann Faught
  Job Title: Freelance Writer
  Company: Examiner.com, Hockey Quarterly
  I work in: New Media/Production
  Your twitter username (Example: “@MediaLeaders“): @txstarsgirl

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• Mary Feng
  Job Title: Graduate Student
  Company: University of Texas Austin
  I work in: I’m Unique
  Your twitter username (Example: “@MediaLeaders“): @marifeng

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• Sloan Foster
  Job Title: VP Marketing
  Company: HBMG
  I work in: Tech/IT
  Your twitter username (Example: “@MediaLeaders“): @sloanbfoster

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• Edgar Gamble
  Job Title: Owner
  Company: TCM
  I work in: I’m Unique

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• Kelly Garbe
  Job Title: Media Planner
  Company: Wick Marketing
  I work in: Ad Agency/Media Manager

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• Francisco Garcia, III
  Job Title: Media Specialist
  Company: Texas Veterinary Medical Association
  I work in: Public Relations
  Your twitter username (Example: “@MediaLeaders“): @FranciscoG3

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• Jodie Garrison
  Job Title: marketing yogini
  Company: g&g Consulting
  I work in: Public Relations
  Your twitter username (Example: “@MediaLeaders“): @jodiegg

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• Victoria Garza
  Job Title: Journalist & Copywriter
  Company: Freelance
  I work in: I’m Unique
  Your twitter username (Example: “@MediaLeaders“): @victoriagarza

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• Matt Genovese
  Job Title: CEO
  Company: door64.com, JobCannon.com
  I work in: Tech/IT
  Your twitter username (Example: “@MediaLeaders“): mgenovese

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• Rodney Gibbs
  Job Title: CEO
  Company: Ricochet Labs
  I work in: Tech/IT
  Your twitter username (Example: “@MediaLeaders“): @rgibbs

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• Carol Gibson
  Job Title: Brand Ambassador
  Company: Red Licorice Events
  I work in: I’m Unique
  Your twitter username (Example: “@MediaLeaders“): @gibsonic

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• Meagan Gribbin
  Job Title: Student
  Company: UT
  I work in: New Media/Production
  Your twitter username (Example: “@MediaLeaders“): @meagangribbin

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• William Guthrie
  Job Title: Channel Account Manager, NA ISP
  Company: Webroot
  I work in: Tech/IT

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• Daniela Gutierrez
  Job Title: Producer
  Company: Diego Huerta LLC
  I work in: I’m Unique

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• Conrad Hametner
  Job Title: CXO
  Company: Chaos Distillery
  I work in: Tech/IT
  Your twitter username (Example: “@MediaLeaders“): @hametner

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• Christine Harmel
  Job Title: Digital Yenta
  Company: The Interactive Resource
  I work in: Public Relations
  Your twitter username (Example: “@MediaLeaders“): @christineharmel

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• Adele Hazan
  Job Title: Event Manager
  Company: SocialMedia.org
  I work in: New Media/Production
  Your twitter username (Example: “@MediaLeaders“): @AdeleLaurie

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• Mark Heinrich
  Job Title: Founder/ CEO
  Company: Covenant Miracles
  I work in: Tech/IT
  Your twitter username (Example: “@MediaLeaders“): cheyennecountry

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• Erica Hess
  Job Title: Owner & Principal
  Company: Plume
  I work in: I’m Unique
  Your twitter username (Example: “@MediaLeaders“): ericaplume

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• Melissa Hess
  Job Title: Sales and Marketing Manager
  Company: Fifth Street Entertainment
  I work in: Public Relations
  Your twitter username (Example: “@MediaLeaders“): @melissaghess

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• Michael Hickey
  Job Title: Online Events Manager
  Company: Hoover’s
  I work in: Tech/IT
  Your twitter username (Example: “@MediaLeaders“): @michael101

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• Diego Huerta
  Job Title: Photographer
  Company: Diego Huerta LLC
  I work in: I’m Unique

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• Jacqueline Hughes
  Job Title: Community Manager
  Company: Cowork Austin
  I work in: I’m Unique
  Your twitter username (Example: “@MediaLeaders“): @jacquelineslife

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• Michael Ihnat
  Job Title: Copywriter
  Company: Tilted Chair Creative
  I work in: Ad Agency/Media Manager
  Your twitter username (Example: “@MediaLeaders“): @tiltedchair

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• Rachel Ingram
  Job Title: Freelance writer
  Company: Independent
  I work in: I’m Unique
  Your twitter username (Example: “@MediaLeaders“): @rachinthecity

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• Destry Jaimes
  Job Title: Commercial Photographer
  Company: DFJ Photo
  I work in: I’m Unique
  Your twitter username (Example: “@MediaLeaders“): @dfjphoto

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• Ryan Johnson
  Job Title: Social Media Coordinator
  Company: MOSAK Advertising & Insights
  I work in: Ad Agency/Media Manager
  Your twitter username (Example: “@MediaLeaders“): @noid33

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• Monica Jones
  Job Title: Student
  Company: Texas State
  I work in: I’m Unique
  Your twitter username (Example: “@MediaLeaders“): @Jonesiedoll

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• Piper Jones
  Job Title: VP Operations
  Company: Kohana Coffee
  I work in: I’m Unique
  Your twitter username (Example: “@MediaLeaders“): @piperjo

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• Robin Jordan
  Job Title: Sales
  Company: N/A
  I work in: Online Sales

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• Kyla Kanz
  Job Title: Principal
  Company: Olive Design
  I work in: New Media/Production

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• William Kelleher
  Job Title: Marketing Coordinator
  Company: BYTW
  I work in: Public Relations
  Your twitter username (Example: “@MediaLeaders“): @mistrrk

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• Rachelle King
  Job Title: Food Blogger
  Company: Blinded By The Bite!
  I work in: I’m Unique
  Your twitter username (Example: “@MediaLeaders“): @BlindedBite

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• Karen Kreps
  Job Title: President & Main Muse
  Company: Net Ingenuity
  I work in: New Media/Production
  Your twitter username (Example: “@MediaLeaders“): @netingenuity

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• Nanette Labastida
  Job Title: Realtor
  Company: Austin Fine Properties.com
  I work in: I’m Unique
  Your twitter username (Example: “@MediaLeaders“): @rocknrealty

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• Chris Larson
  Job Title: Dilettante
  Company: Just this guy
  I work in: Tech/IT
  Your twitter username (Example: “@MediaLeaders“): @JustThisGuy

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• Amy Lemen
  Job Title: freelance writer & content strategist
  Company: Writeous Words
  I work in: I’m Unique
  Your twitter username (Example: “@MediaLeaders“): @writeouswords

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• Lee Little
  Job Title: owner
  Company: Little Networks, Inc.
  I work in: Online Sales
  Your twitter username (Example: “@MediaLeaders“): @LeeLittle

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• Lori Luza
  Job Title: owner / photographer
  Company: As You Wish photography
  I work in: I’m Unique
  Your twitter username (Example: “@MediaLeaders“): @AsYouWish

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• Matthew Lyle
  Job Title: Marketplace Planning Intern
  Company: GSD&M Idea City
  I work in: Ad Agency/Media Manager

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• Victoria Lynden
  Job Title: Owner
  Company: Kohana Coffee
  I work in: I’m Unique
  Your twitter username (Example: “@MediaLeaders“): @kohanacoffee

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• Patrice Mailloux-Huberdeau
  Job Title: Web Designer / Architect
  Company: BMH Design Studio
  I work in: New Media/Production
  Your twitter username (Example: “@MediaLeaders“): @pmmhstudio

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• Dana Marruffo
  Job Title: Principal
  Company: BuzzPR
  I work in: Public Relations
  Your twitter username (Example: “@MediaLeaders“): @prwoman1

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• Brian Massey
  Job Title: Conversion Scientist
  Company: Conversion Sciences
  I work in: Online Sales
  Your twitter username (Example: “@MediaLeaders“): @bmassey

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• Elijah May
  Job Title: Managing Partner
  Company: Zuphiz, Inc.
  I work in: Ad Agency/Media Manager
  Your twitter username (Example: “@MediaLeaders“): @elijahmay

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• Erwin Mazareigos
  Job Title: Founder
  Company: pTracker, LLC
  I work in: Tech/IT
  Your twitter username (Example: “@MediaLeaders“): @_pTracker

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• Marilyn McCray
  Job Title: founder
  Company: McCray & Company
  I work in: I’m Unique
  Your twitter username (Example: “@MediaLeaders“): @ojoart

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• Whitney McDonald
  Job Title: Account Manager
  Company: ON24
  I work in: New Media/Production

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• Michelle McGonagle
  Job Title: Co-Owner/Director of Business
  Company: Umbrella Media
  I work in: I’m Unique
  Your twitter username (Example: “@MediaLeaders“): @micheliente

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• Alexander Meyer
  Job Title: Owner
  Company: ideations inc
  I work in: New Media/Production

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• Jette Momant
  Job Title: Principle
  Company: Jette Momant PR & Event Productions
  I work in: Public Relations
  Your twitter username (Example: “@MediaLeaders“): @jettemomant

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• Keira Morrow
  Job Title: Account Executive
  Company: Groupon
  I work in: Online Sales
  Your twitter username (Example: “@MediaLeaders“): @austingroupon

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• Tolly Moseley
  Job Title: Blogger
  Company: Austin Eavesdropper
  I work in: New Media/Production
  Your twitter username (Example: “@MediaLeaders“): @tollym

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• Sarah Nelson
  Job Title: Marketing Coordinator
  Company: WAKA kickball
  I work in: New Media/Production
  Your twitter username (Example: “@MediaLeaders“): @SarahNelson_

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• Mark O’Brien
  Job Title: Manager
  Company: Cooper Consulting
  I work in: Tech/IT
  Your twitter username (Example: “@MediaLeaders“): @obrimark

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• Josh Ochs
  Job Title: Founder
  Company: Media Leaders
  I work in: Ad Agency/Media Manager
  Your twitter username (Example: “@MediaLeaders“): @medialeaders

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• Haley Odom
  Job Title: Paralegal
  Company: Slack & Davis
  I work in: I’m Unique
  Your twitter username (Example: “@MediaLeaders“): @HaleyOdom

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• Matthew Parente
  Job Title: co-founder
  Company: Hubvine
  I work in: Tech/IT
  Your twitter username (Example: “@MediaLeaders“): @matthew_parente

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• Jill Parma
  Job Title: Consultant
  Company: Self-employed
  I work in: I’m Unique
  Your twitter username (Example: “@MediaLeaders“): @jillparma

  ---

• Allison Peacock
  Job Title: Creative Director
  Company: Peacock Omnimedia
  I work in: I’m Unique
  Your twitter username (Example: “@MediaLeaders“): @Allison_Peacock

  ---

• Michael Pearson
  Job Title: .
  Company: .
  I work in: I’m Unique

  ---

• Aaron Pi
  Job Title: Marketing
  Company: STRATFOR
  I work in: I’m Unique
  Your twitter username (Example: “@MediaLeaders“): @acpigeon

  ---

• Dara Quackenbush
  Job Title: Senior Lecturer
  Company: Texas State University
  I work in: I’m Unique
  Your twitter username (Example: “@MediaLeaders“): @dquack

  ---

• Elizabeth Quintanilla
  Job Title: Chief Business Detective
  Company: EQ Consultants Group
  I work in: I’m Unique
  Your twitter username (Example: “@MediaLeaders“): @equintanilla

  ---

• Amanda Quraishi
  Job Title: Owner
  Company: Qreative Enterprises
  I work in: New Media/Production
  Your twitter username (Example: “@MediaLeaders“): @ImTheQ

  ---

• Kyle Rhodes
  Job Title: Public Relations Manager
  Company: STRATFOR
  I work in: Public Relations
  Your twitter username (Example: “@MediaLeaders“): @STRATFOR

  ---

• Eric Robertson
  Job Title: Professor, Consultant
  Company: Texas State University
  I work in: Public Relations
  Your twitter username (Example: “@MediaLeaders“): @ericrobertson

  ---

• Janel Roland
  Job Title: Recruiting Consultant
  Company: VMware Austin
  I work in: Recruiting/HR
  Your twitter username (Example: “@MediaLeaders“): @janelvmware

  ---

• Steffanie Roulet
  Job Title: Executive Assistant
  Company: WCG
  I work in: I’m Unique
  Your twitter username (Example: “@MediaLeaders“): @steff2f

  ---

• John Rugh
  Job Title: Owner
  Company: John Rugh Communications
  I work in: I’m Unique

  ---

• Abel Ruiz
  Job Title: Social Media Consultant
  Company: RCS-Austin
  I work in: New Media/Production
  Your twitter username (Example: “@MediaLeaders“): @RCSAustin

  ---

• Joel Sacks
  Job Title: Team Manager
  Company: Keller Williams
  I work in: Online Sales
  Your twitter username (Example: “@MediaLeaders“): @JBinATX

  ---

• Noor Sammour
  Job Title: Event Planner
  Company: Be Scene Productions
  I work in: New Media/Production

  ---

• Melissa Schwartz
  Job Title: Event Coordinator
  Company: Hill Country Galleria/ Reit Management and Research
  I work in: New Media/Production
  Your twitter username (Example: “@MediaLeaders“): @Mellie_Mel_

  ---

• Carl Settles
  Job Title: Executive Director
  Company: Media Communications Council
  I work in: I’m Unique

  ---

• Eric Shaffer
  Job Title: Founder
  Company: Novus Applications
  I work in: New Media/Production
  Your twitter username (Example: “@MediaLeaders“): @986racer

  ---

• Leslie Shaffer
  Job Title: CEO
  Company: Build Texas Media
  I work in: Ad Agency/Media Manager
  Your twitter username (Example: “@MediaLeaders“): @austinnewsstand

  ---

• Kelly Stonebock
  Job Title: Marketing Specialist
  Company: National Council on Family Violence
  I work in: Ad Agency/Media Manager
  Your twitter username (Example: “@MediaLeaders“): @Kellyopoly

  ---

• Sam Thacker
  Job Title: Managing Partner
  Company: Business Finance Solutions
  I work in: New Media/Production
  Your twitter username (Example: “@MediaLeaders“): @smbfinance

  ---

• Kevin Vasconcellos
  Job Title: Multimedia Designer
  Company: Games2U
  I work in: New Media/Production
  Your twitter username (Example: “@MediaLeaders“): @risekevin

  ---

• Valerie Velazquez
  Job Title: Accounts Manager/Director
  Company: Alcon DTS,Practice Fusion
  I work in: I’m Unique

  ---

• Paul Walhus
  Job Title: Developer
  Company: Spring.net
  I work in: I’m Unique

  ---

• Becca Wermund
  Job Title: President
  Company: Cha Cha Explorer
  I work in: I’m Unique
  Your twitter username (Example: “@MediaLeaders“): chachaexp

  ---

• TIm Wermund
  Job Title: Marketing Specialist
  Company: Texas National Guard
  I work in: New Media/Production

  ---

• Dave Wolpert
  Job Title: President
  Company: Swordfish Communications
  I work in: I’m Unique
  Your twitter username (Example: “@MediaLeaders“): @SwordfishComm

  ---

• Aimee Work
  Job Title: Assistant to CEO
  Company: WCCGAUSTIN
  I work in: Public Relations

  ---

• John Zamora
  Job Title: Brand Development Manager
  Company: Cruz Tequila Texas
  I work in: Ad Agency/Media Manager
  Your twitter username (Example: “@MediaLeaders“): AustinJohn

  ---

–Tag your friends in the facebook photos here

Thank you to the over 650 attendees that RSVP’ed for the second MediaLeaders nationwide event on March 9th, 2010. Your peers gathered from NYC, Austin, San Francisco and Los Angeles.  You brought your business cards and mingled with influencers passionate about changing the way the industry works.

Join fellow Media Leaders in your city for an event on March 9th to share ideas and enjoy meeting new friends a week before SXSW. There's no keynote speaker or panel of experts, just socializing and mixing with key influencers that are changing the way the industry operates.

This event uses these twitter hashtags: #MediaLeaders #Austin

Bring your business cards to take part in a cutting edge junction of leaders in marketing, advertising, PR, and technology while discussing current events and new innovations. We are a group of influencers that come together to exchange ideas and thrive on meeting new people while making lasting connections. –

EVENT DETAILS:

Where: Hyatt Regency Austin, Downtown on the Lake 208 Barton Springs Road | Austin, TX 78704 When: Tues. March 9th @ 7-10pm Who: See who's attending — Enjoy the drink discounts just for Media Leaders (7-9PM): $3.50 Bud Lite/Miller Lite | $7 Media Martinis —

Official RSVP Here:

(Mobile friendly)

Austin Team Elijah May (@smartdonkey & @AustinBusiness) Kavon Adli, Outside General Counsel at WebYES! (linkedin) April Kling, Datran Media (linkedin) Michael Pearson (@MichaelPearsun)

–

SEE WHO'S ATTENDING

[eventbrite-attendees feed="http://www.eventbrite.com/rss/event_list_attendees/576923594" /] LEARN HOW TO INVITE FRIENDS TO THE EVENT [VIDEO]

–

Tag your friends in the facebook photos here

Thank you to the over 1,200 attendees that RSVP’ed for the first ever MediaLeaders nationwide event on January 26th, 2010. Your peers gathered from NYC, Raleigh, Austin, San Francisco, Boston, Chicago and Los Angeles.  You brought your business cards and mingled with influencers passionate about changing the way the industry works.

We learned a lot from this set of events.  Here are some highlights that we have divided into awards.

AWARD FOR BEST SOCIAL MEDIA COMMUNITY: RALEIGH

Congrats to our newest city, Raleigh, NC. In just FOUR hours the Raleigh community pushed over 55 retweets and accumulated over 100 RSVP’s on the main website. Even now, after three weeks, the Raleigh Media Leaders page has been retweeted over 140 times and it has received a Topsy “Top 5K” badge. This is an unprecedented outcome and Raleigh memebers proved to be the most viral out of the national group (That’s right LA, SF and NYC, they beat you BIG TIME…)

AWARD FOR BEST ATTENDANCE: LA

This award is granted to Los Angeles. With over 250 RSVP’s on the guest list, not even afternoon rain could keep the Angelinos from packing the Venice Beach location. Attendees were mingling and trading business cards in all sorts of the bars nooks and crannies while chatting up mobile applications and blogging technologies.

AWARD FOR BEST VOLUNTEERS: BOSTON

Congrats to Boston who printed their own brochures/flyers to greet their guests as they entered the venue. Their creativity and ambition made everyone ask for a date when they could volunteer for the next event.

AWARD FOR BEST LEADERSHIP: AUSTIN

Congrats to the Austin team who successfully led the troops and gathered an impressive lineup of followers. Keep the momentum, you might be our headquarters city for the next event during SXSW.

AWARD FOR BEST VIEW: CHICAGO

Congrats to Chicago who had the best view of the surrounding cityscape. They packed the 33rd floor of the W-Hotel Whiskey Sky Bar and mingled with other professionals till the wee hours of the night.

AWARD FOR MOST LAST MINUTE RSVP’s: SF

Congratulations to San Francisco members who were spreading the word last minute and managed to grab an additional 50 attendees in the last few hours.

Here’s some stats for all you geeks out there:

• This event gathered over 870 mentions of the #medialeaders hashtags over the past 7 days (That’s almost 124 mentions/day)
• Over 274 contributors helped spread the word on twitter
• Over 75% of the retweets were LOCATION TARGETED (They used a city specific tag #raleigh #la #chicago #boston #austin #nyc #sf)

Check out the facebook events all happening at the same time:

This event uses these twitter hashtags: #MediaLeaders #Austin

Bring your business cards to take part in a cutting edge junction of leaders in PR, media, marketing, advertising and tech while discussing current events and new ideas. We are a group of influencers that come together to exchange and thrive on meeting new people and making lasting connections.
–

EVENT DETAILS:

Where: 219 West, Austin, TX
When: Tues. January 26th @ 7-10pm
Who: See who’s attending
RSVP on Facebook (Optional)
–

RSVP HERE: (Mobile friendly)

Austin Team
Kavon Adli, Outside General Counsel at WebYES! (linkedin)
April Kling, Datran Media (linkedin)
Elijah May (@smartdonkey & @AustinBusiness)
Michael Pearson (@MichaelPearsun)

–

OPTIONAL RSVP ON FACEBOOK (OFFICIAL RSVP Here)

–

SEE WHO’S ATTENDING

[eventbrite-attendees feed="http://www.eventbrite.com/rss/event_list_attendees/518149800" /]

LEARN HOW TO INVITE FRIENDS TO THE EVENT [VIDEO]

Republished from the brilliant Guy Kawasaki.

Searching for a job can suck if you constrain yourself to the typical tools such as online jobs boards, trade publications, CraigsList, and networking with only your close friends. In these kinds of times, you need to use all the weapons that you can, and one that many people don’t—or at least don’t use to the fullest extent, is LinkedIn.

LinkedIn has over thirty-five million members in over 140 industries. Most of them are adults, employed, and not looking to post something on your Wall or date you. Executives from all the Fortune 500 companies are on LinkedIn. Most have disclosed what they do, where they work now, and where they’ve worked in the past. Talk about a target-rich environment, and the service is free.

Here are ten tips to help use LinkedIn to find a job. If you know someone who’s looking for a job, forward them these tips along with an invitation to connect on LinkedIn. Before trying these tips, make sure you’ve filled out your profile and added at least twenty connections

1. Get the word out. Tell your network that you’re looking for a new position because a job search these days requires the “law of big numbers” There is no stigma that you’re looking right now, so the more people who know you’re looking, the more likely you’ll find a job. Recently, LinkedIn added “status updates” which you can use to let your network know about your newly emancipated status.

2. Get LinkedIn recommendations from your colleagues. A strong recommendation from your manager highlights your strengths and shows that you were a valued employee. This is especially helpful if you were recently laid off, and there is no better time to ask for this than when your manager is feeling bad because she laid you off. If you were a manager yourself, recommendations from your employees can also highlight leadership qualities.

3. Find out where people with your backgrounds are working. Find companies that employ people like you by doing an advanced search for people in your area who have your skills. For example, if you’re a web developer in Seattle, search profiles in your zip code using keywords with your skills (for example, JavaScript, XHTML, Ruby on Rails) to see which companies employ people like you.

4. Find out where people at a company came from. LinkedIn “Company Profiles” show the career path of people before they began work there. This is very useful data to figure out what a company is looking for in new hires. For example, Microsoft employees worked at Hewlett-Packard and Oracle.

5. Find out where people from a company go next. LinkedIn’s “Company Profiles” also tell you where people go after leaving the company. You can use this to track where people go after leaving your company as well as employees of other companies in your sector. (You could make the case that this feature also enables to figure out which companies to avoid, but I digress.)

6. Check if a company is still hiring. Company pages on LinkedIn include a section called “New Hires” that lists people who have recently joined the company. If you have real chutzpah, you can ask these new hires how they got their new job. At the very least you can examine their backgrounds to surmise what made them attractive to the new employer.

7. Get to the hiring manager. LinkedIn’s job search engine allows you to search for any kind of job you want. However, when you view the results, pay close attention to the ones that you’re no more than two degrees away from. This means that you know someone who knows the person that posted the job—it can’t get much better than that. (Power tip: two degrees is about the limit for getting to hiring managers. I never help friends of friends of friends.) Another way to find companies that you have ties to is by looking at the “Companies in Your Network” section on LinkedIn’s Job Search page.

8. Get to the right HR person. The best case is getting to the hiring manager via someone who knows him, but if that isn’t possible you can still use LinkedIn to find someone inside the company to walk your resume to the hiring manager or HR department. When someone receives a resume from a coworker even if she doesn’t know the coworker, she almost always pays attention to it.

9. Find out the secret job requirements. Job listings rarely spell out entirely or exactly what a hiring manager is seeking. Find a connection at the company who can get the inside scoop on what really matters for the job. You can do this by searching for the company name; the results will show you who in your network connects you to the company. If you don’t have an inside connection, look at profiles of the people who work at the company to get an idea of their backgrounds and important skills.

10. Find startups to join. Maybe this recession is God telling you it’s time to try a startup. But great startups are hard to find. Play around with LinkedIn’s advanced search engine using “startup” or “stealth” in the keyword or company field. You can also narrow by industry (for example, startups in the Web 2.0, wireless, or biotech sectors). If large companies can’t offer “job security,” open up your search to include startups.

11. Build your network before you need it. As a last tip, no matter how the economy or your career is doing, having a strong network is a good form of job security. Don’t wait until times are tough to nurture your network. The key to networking (or “schmozing”), however, is filled with counter-intuitiveness. First, it’s not who you know—it’s who knows of you. Second, Great schmoozers are not thinking “What can this person do for me?” To the contrary, they are thinking, “What can I do for this person?” For more on schmoozing, read “The Art of Schmoozing.”

By Sue Zeidler

LOS ANGELES (Reuters) – Job-seeking in this 21st century recession may just have gone viral and mobile.

Since the start of the recession in December 2007, about 6.7 million workers have been laid off according to latest statistics — at a time the popularity of social networking sites such as Facebook, LinkedIn and Twitter have exploded, drawing millions of users per day.

As these sites continue to alter social and cultural landscapes, they are also transforming the job search process, enabling more and more people to connect with potential employers, promote their own skills, set up support groups and search for job leads and contacts.

“Mobile technology and social networking has shifted the whole job search paradigm,” said Susan Joyce, editor of Job-Hunt.Org, a site offering online job search tips. “You don’t need to stay glued to your phone or computer at home anymore.”

With mobile devices playing a bigger role in the social networking phenomenon, any job hopeful with a Web-connected or smartphone can now compose resumes, view job listings and contact prospective employers on the go.

Joyce suggests creating a resume through popular networking site LinkedIn — a business networking site that lets users create a profile, list skills, work history, employment goals and contact details — is among the more secure ways to compile a resume online.

It can be done via Research in Motion Ltd’s Blackberry device or Apple Inc’s iPhone, she added.

“The LinkedIn Profile is really the resume of the future,” Joyce said. “The ‘resume’ on LinkedIn is really the standard LinkedIn Profile, but it’s very popular with recruiters looking for good candidates.

“You could build your whole LinkedIn presence from any Web-enabled phone.”

There are any number of job-search applications — downloadable programs for your phone — available for the iPhone, for instance, including one piloted by recruitment consultancy Harvey Nash. Others pool information on jobs in travel and in education, among other sectors.

GETTING CREATIVE

With jobs still scarce, many hopefuls are getting creative about getting noticed. Many have begun using Twitter — a microblogging service that allows users to send 140-character messages at a time — to get the word out.

A career is unlikely to be launched on Twitter alone, but candidates are increasingly “tweeting” or posting messages to outline their skills, experiences and career goals. They are pasting links to their resumes on the micro-blogging service.

People can also use Twitter to follow recruiters or companies of interest and learn of networking events.

Job seekers have gotten job leads and tips on networking events that they otherwise would have missed, had it not been for their Twitter or Facebook account.

“It’s really helped in these hard times. You have a much easier time finding job and networking events. And every time I go to one of these events, I add at least one connection,” said Nilo Sarraf, who was laid off from Yahoo Inc recently and formed a Silicon Valley online networking group called Layoffs Cafe at www.meetup.com/Layoffs-cafe/.

Layoffs Cafe is one of several online support groups that have sprung up during the downturn, tipping off job seekers where physical networking events are taking place.

Chris Hutchins, a former management and business strategy consultant in Silicon Valley, launched LaidOffCamp as the online component to offline events.

“We focus on organizing events for people who are unemployed,” said Hutchins, noting there have been about 11 “LaidOff Camps” set up around the country, drawing anywhere from 100 to 600 participants who attend panels on topics such as how to live on a budget, how to develop a personal brand and how to find a job in the current market.

“We spent no dollars on marketing. If it weren’t for social media and blogs, Laidoff Camp wouldn’t exist,” he said.

While candidates these days are taking advantage of to easily access job information, one of the downsides, according to job seekers and employment experts, is managing the data.

“It can be overwhelming. It’s hard to weed out all the information and manage your time,” said Sarraf.

Privacy issues and falling prey to the many recruiting, work-at-home, make-a-million and resume creation software scams are also risks for the unwary.

“When someone is job hunting, they need to be careful. I know a lot of people who have been hurt by bogus resume companies. People tend to think if its online, its legitimate and when you’re doing a resume, people are being asked to provide a lot of personal information, such as where you live and your social security number,” she added.

(Reporting by Sue Zeidler; editing by Edwin Chan and Andre Grenon)

SPECIAL UPDATE: Check out our event called: “How to ace your interview” on October 10th in Los Angeles